…is something of a myth. Like most developed countries there are pockets of affluence across the UK regions, into Scotland, Wales and Northern Ireland. However, the current downturn has impacted on businesses and consumers alike and has restricted opportunities for imported goods. There were fragile signs of recovery during the first quarter of 2010, so this could be a good time to do your research and assess whether the timing might be right later in the year to present new products and services.
Most UK industry sectors are dominated by a few major companies, often multi-nationals. While they are always interested in new product ideas, it is important to remember that they receive thousands of them every month. There is little or no point in trying to approach any of the major companies without first having all of your marketing material in place, and at least meeting required standards and regulations. Exportaid can help with that process.
